The second US Wine Blogger’s Conference began earlier today and I’m glad to in attendance once again. It’s a gathering of hundreds of wine bloggers like me, along with just many participants from within the wine industry. We’ve already done our opening events (i.e. registration, meet the sponsors, lunch, welcome, etc.) and it’s time for [...]
If You’re Reading This, You Read Wine Blogs
If you’re a wine blog reader (and you wouldn’t be reading this if you were not one) then your opinion matters for a study about wine blogs being conducted right now. Tracy Rickman, a doctoral candidate studying consumer research at Auburn University, is studying the viability of wine blogs as an information resource, and the [...]
Wine Blog Credibility. Why Debate It?
At the recent Wine Bloggers Conference there was quite a bit of dialogue about wine blogger credibility. John Witherspoon at Anything Wine shared some post-conference thoughts about the topic, and I wanted to share some of my own. In my opinion, the debate about credibility is really not just about credibility—or at least it shouldn’t [...]
Advertising and Wine Blogs
Prelude: I know most visitors to this site come here for wine reviews. Pardon me for a moment while I write an article addressed at the wine blogging and wine producer communities. I observed some interesting dynamics at the Wine Bloggers Conference a couple weeks ago. There were some bloggers who were interested in monetizing [...]
Blog Profile: Everyday Wine
Creating a wine blog – or a blog of any topic for that matter – is a lonely venture at first. You often feel like you’re blogging into the ether, and for the most part you are. It takes a while for people to discover your blog. And it takes even longer for readers to [...]
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